Meet the Founder

Melanie Querry - President & Founder

Melanie is the President and Founder of Beyond Spots & Dots. Melanie’s expertise is in collaborating with business owners and marketing managers to understand how to allocate their marketing budgets more effectively so the dollars are optimized on the business’ behalf. As a graduate of the Pennsylvania State University, she has a degree in advertising, specifically pertaining to media buying.

Melanie’s experience in media buying started on the “other side of the desk,” as she sold airtime to national and international agencies on behalf of businesses. Given this experience, Beyond Spots & Dots was built on the premise of media buying. Melanie carries her experience and training throughout the entire agency. It is important that the Beyond Spots & Dots Team understands the reasoning behind the strategies planned for our clients. She has extensive direct experience in managing projects and buying traditional media for all of the agency’s clients.

 

Responsibilities:

  • Oversees and reviews final budget allocations

  • Develops media strategies for clients

  • Reviews, analyzes and approves market research and media plans

  • Negotiates volume rates with decision makers at media outlets

  • Oversees final strategic advertising plansManages client relations

     

     

Industry Experience:

  • Arts & Entertainment

  • Education

  • Fairs & Attractions

  • Government & Community

  • Services

  • Nonprofits
  • Travel, Tourism & Recreation

Giving Back

We are proud to give back and engage with our community. See how we make a difference. 

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Awards

As our agency has continued to grow, so too has our success. Please take a moment to learn more about the awards we have received.

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