Beyond Spots & Dots Brings Back Award-Winning Video Series Beyond the Scenes for New Season
FOR IMMEDIATE RELEASE
Beyond Spots & Dots’ award-winning video series Beyond the Scenes has made a breakout return. Beyond the Scenes offers insights and strategies from the marketing experts at Beyond Spots & Dots as they dive into the tactics that help advertising campaigns see greater success. The first episode of this new season, centered around ChatGPT and its impact on marketing, was honored with a Gold Award from the Viddy Awards for Video Podcasts in the Business category.
“We started Beyond the Scenes to provide more tools for marketing professionals and business owners to find success with their campaigns,” said Andreas Beck, CEO of Beyond Spots & Dots. “It’s an honor to see the show receive such recognition and know that we are delivering a product that truly lives up to our mission.”
ChatGPT’s takeover of the internet has sparked a wide spectrum of public interest and a major wave of professional investigation into how this new technology can and can’t be used. In Episode 29 of Beyond the Scenes: ChatGPT’s Impact on Marketing Strategy, President & Founder of Beyond Spots & Dots Melanie Querry joins Andreas Beck in diving into this new technology and where its utilization appears most effective in the industry. Watch this Viddy Award-winning episode at beyondspotsanddots.com/about-us/beyond-the-scenes.
In the next episode of Beyond the Scenes, released today, Querry and Beck sit down to discuss Google Search advertising. As a dominant presence on the internet, Google Search offers vast audiences and numerous tools with which to target consumers. Beyond the Scenes explores the strategies and tactics that marketing professionals and business owners can implement to get the most of their advertising on this platform. Watch this latest episode at beyondspotsanddots.com/about-us/beyond-the-scenes.
The Viddy Awards is an international competition that honors video excellence in the digital world. Judged by industry professionals and administered by the Association of Marketing and Communication Professionals, this year’s winners were selected from among 2,500 entrants from the United States, Canada, and 17 other countries. Learn more about the Viddy Awards and see all of this year’s winners at viddyawards.com.
About Beyond Spots & Dots
Established in 2006, Beyond Spots & Dots is a full-service marketing and advertising agency in Pittsburgh, PA, Columbus, OH and Baltimore, MD. Beyond Spots & Dots is dedicated to planning, creating and managing advertising, marketing, public relations, branding and digital for clients. Agency services range from digital advertising, programmatic tactics, social media, web development and SEO to traditional media buying, market research, copywriting, brand development and video production. Beyond Spots & Dots is also recognized as a national Women’s Business Enterprise (WBE) by the Women’s Business Enterprise National Council (WBENC).
Visit beyondspotsanddots.com to learn how to increase your company’s share of voice.
Note to editors: For more information, news and perspectives from Beyond Spots & Dots, journalists and analysts may call (412) 281-6215. Web links, telephone numbers and titles were correct at time of publication, but may have changed.
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